Cocon - Ideally suited for advertising and packaging 12xOTF

Evert Bloemsma (1958–2005) described FF Cocon as a “serious typeface.” Despite first impressions, this is a description that holds up well. Since its release in 2001, FF Cocon has been used in an astounding variety of design applications. In large sizes, FF Cocon works as a display face, with beautiful details. In small sizes, it remains surprisingly readable.
We all know the small spurs of the lowercase letters a, b, d, g, h, m, n, p, q, r and u. They are relics of the hand-written word where a round form is attached to a straight line. In the first sketches for FF Cocoon, Bloemsma made an attempt to erase every trace of handwriting; even “normal,” neutral sans serif typefaces still retain elements in their letterforms like this. Bloemsma wanted none of it. Although this was a difficult starting point for a typeface, it proved successful. Bloemsma’s design is a family of rounded yet rather asymmetrical forms with details that might be reminiscent of brush-strokes, but were not made with a brush in hand. In spite of its claim to seriousness, FF Cocon is a family of seductive, voluptuous fonts.